A website has become a vital tool in securing a place in the Internet hub and to increase the share of customers and profit in the online marketplace. As a consequence, the way it has been developed has become a benchmark for the survival of small businesses in the World Wide Web. Website development now plays a key role in establishing an online presence for an establishment, and in ensuring that visits are converted to transactions. For businesses, it is important to keep pace with the rapidly changing Internet technology. However, small businesses are sensitive to the high design and maintenance costs. They must keep a few things in mind before the site’s design like - What you want the visitor to do ultimately as a result of the website visit? Is the site’s landing page attractive and engaging? Is the site clear enough for your visitors? Is your site highly relevant to the specific keywords that have been targeted through SEO? Once you have determined the above points and clarified...